Marketing Lie #1: My product/business pretty much sells itself

There isn’t a product or a business out there that is good enough to sell itself without any marketing. Let’s be real, some MLM products are just plain stupid, some are OK and some are great and guess what: you can get rich marketing any one of them!

Your product can be the greatest in all of MLM but if you’re not working for it, it won’t work for you. Period!

The same can be said for your home based business opportunity. Just because you think it’s the greatest way to make money from home out there, doesn’t mean people are going to be banging down your door begging to sign up. No matter how great your business is, it’s going to take some effort on your part.

Marketing Lie #2: So and So probably doesn’t work that much

If you’re making money in a network marketing business, you are going to be working hard! People tend to look at the top earners in their companies and for some strange reason believe that they don’t work that hard or they “just got lucky.”

They didn’t just get lucky, they set business and financial goals and worked hard to get there. No matter what they say. Success in this industry never comes without work. Look at the top earners in your company as examples of what can happen when you work hard, set a goal and stop thinking they just got a lucky break.

Marketing Lie #3: I don’t have to improve myself

Everyone needs to do little things every month, every week and every day to improve themselves. Nobody is excluded from this. I’m not saying there is anything wrong with you, but there is always room for improvement. If you’re not working on yourself, your MLM business isn’t going to grow. At least not at the rate you want it to.

Marketing Lie #4: People won’t say “no” to me

Let me be blunt. You’re going to hear “no” a lot! Hearing the word no doesn’t mean that your business isn’t good or your product stinks. It just means that the person you’re talking to isn’t interested. Anyone who has had any kind of success in a home-based business has heard the word no multiple times. Get use to it, embrace it even. It has nothing to do with you it’s just the nature of the beast.

Marketing Lie #5: I’ll be quitting my job next month

There is no such thing as overnight success. I’m not saying that you can’t speed the process along. But the fact of the matter is, that it’s going to take a while to see huge success. So don’t go telling your co-workers, your spouse and especially your boss that you’ll be leaving before you’ve even got your first check. It’s just best for everyone.

It’s awesome to shoot for greatness. Just don’t make your goals so high that when you don’t meet them you get discouraged and want to quit.

Marketing Lie #6: My business will build itself

This is a lot like the first lie but it’s worth saying again. NO business will 100% build itself. Sure there are ways you can automate your business and take a bit off your shoulders but it IS going to require some work on your part. Don’t let anyone tell you different.

Marketing Lie #7: My business doesn’t need and structure

Just because your home based business isn’t a job, doesn’t mean it doesn’t need structure. You can’t go weeks or even days upon days without working your MLM business and you can’t work 30 hours one week and 3 the next.

Your home based business needs some sort of structure if it’s really going to work for you. Of course, the beauty of working from home is you can fit that schedule around your life and the life of your family. Just don’t get too loosey-goosey with it.

Stop lying to yourself and start getting real. I promise that when you do your MLM business will be much better for it.

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You’ve probably heard before that “the money is in the list.” But what does that really mean? It means that the more people you have on your marketing list, the better chance you have of signing up more people and therefore making more money in your home based business.

It is true that the money is in the list. So how do you build a giant prospecting list when you’re just getting started in your home based business? Or perhaps you’re not new to MLM, you’re just new to the idea of list building. Either way, this article is designed to show you how to build the largest list possible in the shortest amount of time. Because the money really is in the list!

The first thing you’re going to want to do is set up a squeeze page. Squeeze pages are used by almost all serious internet marketers and they allow people to take a look at your website and business only after they give you their name and email address.

Some squeeze pages have lots of information the prospect needs to enter but really all you need is the first name and email. Many people aren’t comfortable putting in their phone number, address, or anything else and if you ask for it you won’t get as many opt-ins.

Once you get an opt-in they should be allowed to access your website and get the information they need. They will also be put into an auto-responder. An auto-responder is a program that sends out emails for you. This allows you to be doing other things for your business while the auto-responder markets to your prospects for you!

When a prospect is ready to talk to you personally, they will pick up the phone and call you! This is the best thing in the world because you know they are really serious about working from home!

If you aren’t currently using a squeeze page you need to get one, it’s the best thing that can happen to your online business. Many marketers use multiple squeeze pages in order to get the most opt-ins possible.

Another way to grow your list in a big, big way is by giving something away for free. People love free stuff! Don’t you? By creating your own product (usually like a free report or an E-book) and setting up a website to give it away for free, your opt-in list will grow by leaps and bounds! You’ll also, of course, have to make sure the product you give away is something that has something to do with working from home. That way your prospects will be targeted!

Don’t worry about bugging people with your emails because at the bottom of every email your auto-responder sends out there will be an opt-out link. That way the only people who stay on your list are the people who are really interested.

Finally, once you’ve set up your free product page and your business squeeze pages you’ll need to promote, promote, promote! If you don’t promote your websites, nobody (or very few) will ever find them. Use free sites like network marketing forums, Twitter, MySpace, FaceBook, You Tube and article websites to get the word out about your pages and you’ll have tons of free prospects in no time!

Follow these easy steps and you’ll have more prospects than you’ll have time to talk to in a day! Remember, your list won’t grow overnight or without some serious promotion. But if you’re looking for a cost effective way to have lots and lots of people to talk to, this the best method out there.

Could you possibly be hurting your chances for success in your home based business and not even know it? Check out the 5 top reasons in this article to find out what you could be doing to harm your business!

#1. Being embarrassed of your business

If you’re not proud and excited about your business, why should anyone else be? When you talk to people about your home based business, you have to speak with authority and excitement. When people ask you what you do for a living, it is a perfect opportunity to tell them about your business. So don’t be shy!

I see so many people speak about their business like it’s some sort of shameful, horrible thing. Now why would anyone want to be in your business if you present it like that?

#2. Not tracking your progress

Business owners have to track their progress to know how close they are to their goals and what it is going to take to get them the rest of the way. As a home based business owner, you should be doing the same thing. If you’re not tracking your progress, you’re hurting your business!

#3. Not listening to the leaders

If there is someone in your home business opportunity who is making 6 or 7 figures and you’re not, doesn’t it just make sense that you should be listening to them and doing what they’re doing?

It’s astonishing the amount of people who won’t simply follow what the successful people are doing. After all, if you’re not successful yet and they are, they have to know something, right?

#4. Not working enough

Working a couple hours a week isn’t enough to build a successful home business. You don’t have to work your fingers to the bone, but you have to get in there and work consistently, about 10 – 15+ hours a week, or it’s not even worth it to be in the business.

#5. Not enjoying the process

Working your home based business should be FUN! OK, so it won’t be fun all the time–but it should be a lot of the time. If you’re not having fun along the way, then you’re not doing it right. If you really want to be successful, you have to learn to enjoy the process. That’s what will keep you in the game long enough to start making the good money!

Hands down one of the best things about working your home based business is the fact that you don’t have to stay at home! Sure it’s nice to have a home office where you can settle in and get work done but sometimes there is nothing better than getting out, having fun and making money at the same time!

So where can you go if you want to get out of the house and still find time to work? Almost anywhere! But if you’re running low in inspiration, here are a few of my favorite ideas!

1. The coffee shop. Many local coffee shops offer free Wi-Fi internet so just grab your cell phone and laptop and you’re ready to go! Besides, being around the hustle and bustle of people going and coming home from work can make you especially thankful that you work from home.

2. The park. If it’s nice weather, there is nothing like getting outside and enjoying the day! Almost all cell phone providers cell wireless internet cards. These will allow you to literally work anywhere. If you have kids this is an especially nice idea because you can watch them play and have a good time and still manage to get your work done.

3. On vacation. Want to have a long relaxing vacation and still get some work done? Why not bring you work on the road with you? You can have fun during the day and still get some things done at night. This will allow you to take an even longer vacation because you’re not worried about falling behind on anything! Vacations are also a great time to shoot some videos to help market your business!

4. By the pool. Want to build an incredible income and get a tan? Relax by the pool and get some sun while at the same time being productive. Just remember the sun block!

5. In the back yard. Enjoy the day, watch the kids and still get your work done! Bonus points if you have a hammock!

The possibilities are endless when you work from home! Remember just because you work from home doesn’t mean you have to stay there! Get out there and enjoy life while making money along the way.

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If you’re an American worker, congratulations! You’ve probably been programmed. What do I mean exactly? Keep reading to find out.

I don’t know when it happened or how it got started, this dirty little lie that we Americans eat up like candy. What I do know is that it’s out there and it’s stealing dreams away from countless hard working people.

So what is it exactly? Well, it comes in many forms. The first one is the idea that all home based businesses are scams. Dirty pyramid schemes that are designed to steal money from honest, hard working people and promise them things that are never going to happen.

The second incarnation of this lie is that spending money on a business is absolute lunacy and if something costs money to start it must be a scam.

The third, and most highly ingrained in us, is that the only legitimate way to make money is by having a traditional job. Allow me now to address each of these lies one by one. Consider this your de-programming.

All home based businesses are not pyramid scams. Yes, there are some scams out there. However, most of them are pretty easy to spot. First of all, a scam has no product. It’s just getting one person to pay money and then another person to pay money and so on and so on…

Secondly, multi level marketing is a legitimate business model. There is nothing, I repeat, nothing illegal about them. Otherwise how would you explain them staying in business? MLM is just a business model no more no less. It’s not designed to take your money and run. In fact, for many people, it’s the best chance of making a huge income that there is. MLM is designed for the little guy (me and you) to make money. Does everyone? No, but that doesn’t make it a scam.

Alright now on to the crazy idea that spending money on a business makes it illegal or a scam. Name me one business you can start that is 100% free. I’ll save you some time. You can’t. All businesses cost money up front to start and have a monthly overhead… all businesses.

Sure if you want a job that will probably be free, but there is a huge difference between a job and a business.

So now that the first two myths have been dispelled, let’s talk about number three. The idea that you have to have a regular old J.O.B. to be successful in life is just plain crazy. The fact is that there are two types of people who make money in America the business owners and the employees.

Employees never get rich. It just doesn’t happen! Why is that? Because the business owners are the ones who get rich! If you want to get rich, you simply must become a business owner, it’s as simple as that. Jobs are not designed to make you wealthy… businesses are.

I hope this article has given you a different perspective on home based businesses and how they work. Working from home is simply not for everyone but for many home based business owners, it’s the only way to go!

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If you’re a work at home mom who’s not having as much fun and success as you would like or if you’re a woman who’s just starting to think about working from home, here are a few success tips for you. Make the most out of being a business woman and a mom!

1. Take some time for yourself

If you’re both a mom and a business woman, chances are you’re an incredibly busy lady. In order to be great at both those things you need to take a little time just for you. It doesn’t have to be long but just spending 20 or 30 minutes doing something that you like to do can work wonders.

It can be hard to find that time, but if you really start looking for it it’s there. Nap time is a great time to just enjoy doing something you want to do. Or when your kids are in school or perhaps sometime after dinner. Whenever you decide, make sure you spend just a little bit of you time every day. It will help you be more productive in everything you do.

2. Involve your kids in your business

The next time you set a goal for your business, try involving your kids in the process. Tell them that mommy is working on a goal and when she hit’s that goal, you’re all going out for ice cream or going to an amusement park or whatever.

When you include your kids in your goals, they’ll be happy to let mommy work because they know they’ll be a part of the reward.

3. Set your hours around your kids

One of the best things about being a stay at home mom is being able to be there for your kids no matter what. So don’t block out 8 hours of the day for work. Try working 1 hour here and 2 hours there through the day. That way you can spend plenty of time on your business without avoiding your kids. After all, they are probably the biggest reason you started working from home in the first place.

4. Don’t try to be someone you’re not

Women like to talk to other women. So when you’re on the phone you don’t have to pretend to be this big business women who’s got it all together. Just be you! It will comfort other women to know that an average woman, just like you, can take great care of her kids as well as run a successful business.

Being a work from home mom can be one of the greatest things a woman can do for her and her kids. Use these tips and make the most out of being a successful woman and a tremendous mom!

I don’t know how we got to this place but some where down the line we have been taught to believe that building a home based business should be easy. Maybe it’s the fact that building an income from home is easier than working at a J.O.B. for 40+ years only to be left with very little in the end. But just because it’s easier than that, doesn’t mean it’s going to come without an investment or two.

So what do I mean when I say investment? Well most people probably think of money but there is a lot more to be gained by investing your time and energy as well as a little money.

First let’s start with investing some good old fashioned hard work and energy because those are the big ones. You can’t build a business working only 2 or 3 hours a week. Well you can, but it’ll probably take you 20 years to build it. If you want to build a life changing home business, then you’re going to need to invest at least 10 hours a week and that is the bare minimum.

Obviously the more time you invest, the faster your business will grow. So do what is best for your home based business, but just know that you’re going to have to work at it. Building any kind of business is not easy, there are going to be lots of bumps in the road so get ready. Believe me though…. It is so worth it! If you don’t work hard at your business, you won’t have success. Period!

The next thing you’ll have to invest is time. There is no such thing as overnight success, at least not success that will last. We have all become pretty impatient these days. We want our success and we want it now! You can’t build a business in 6 months; so unless you have at least a couple of years of solid effort to put into your home based business you might as well not even get started because you will be disappointed.

Finally, let’s talk about investing money in your business. Obviously you will have to pay some sort of upfront cost and probably a monthly fee to operate your business. That is a given. Every business on earth costs money to start and a home based business is no different.

However, you will also have to invest in other things if you want to be truly successful. There is a lot of great training out there on the internet, you just have to go find it. Some of it is free and some isn’t. Don’t waste your money on every little thing you come across, but spending some money on training materials is almost always a good investment.

You’re also going to have to invest some money into different marketing methods. Luckily for most home business owners, there are many methods of marketing on the internet that are absolutely free. However, don’t be afraid to invest a little to get a lot! All businesses spend a little bit of money on marketing and your home based business should be no different.

Invest a little money and a lot of time and energy into your home based business and you will find success in your home based business. Remember the rewards match the investment!

As someone who has been in or around the home based business industry for many years, I’ve seen a lot of success stories. I’ve seen ordinary looking people who you would never guess were super successful turn out huge incomes all with the help of a home based business. However, I have also seen many people fail and fail big time. So what gives? Isn’t anyone suppose to be able to succeed working from home? Well here is what I’ve noticed.

Successful people have vision. Every company starts out small. It takes a person with true vision to be able to look at a tiny start up company and see where it’s headed. Even if they are starting out in a more well established company, it takes vision to see that they can have success.

People who fail are fault finders. You know the type. They always have ways the company can “improve” on something whether it be the products or the compensation plan or marketing. What I have found is the people who are constantly finding things wrong with everything are never successful. Successful people might see a thing or two that could be improved on, but they don’t let it hang them up.

Successful people listen to what other successful people have to say. It’s really like a game of follow the leader. If you watch what other people are doing to make money and follow it, then you, too, will have success. It’s really much easier than we tend to make it.

People who fail want to re-invent the wheel. I’ve seen lots and lots of people come into a company and brag about how they are going to change the game and create a whole new system for success. 99 times out of 100 those people fail. Why not just stick with what you know works?

Successful people don’t give up. Success with anything is going to take some time. There is no such thing as a get rich quick scheme, at least not a legal one.

People who fail, try for a little bit and then just give up. Trying a business for a month and then quitting means you didn’t really try at all. There isn’t a business alive that became successful in such a short amount of time. Unless you are willing to invest 2 – 4 years of your life in a business, don’t bother getting started. Of course you will see some small successes along the way but the big money comes to those who put in consistent effort over a significant period of time.

So what’s the verdict? Is it true that anyone can be successful working from home? I say no. Because not everyone is willing to do what it takes to see true success. But if you are willing to work hard and with consistency your success is guaranteed!

Let’s start with answering your calls live:

There are a lot of pro’s to picking up the phone and answering your calls live. For one it’s just more personal. Fewer and fewer businesses are answering their calls live these days and it’s something that people like. It makes them feel like they are important and it just makes them feel good. Another pro to answering your calls live is that you can answer their questions right away. Sometimes just answering one or two questions can help them decide if they’re in or out and taking the calls live allows you to get the answers right away. The final pro to answering your calls live is that it gives you the upper hand in the conversation.

If you let them leave a voicemail ,you’ll have to call them back and whoever is answering the phone is automatically in a better position. By answering your calls live you will probably talk to nicer people because after all… They called you!

Now the con’s of answering your calls live:

Often when you are new to the business you might be a little nervous talking to someone about it. That is completely normal. You never get a second chance to make a first impression and many times if you answer the call live and don’t know what to say you may not represent your company in the best way possible. Another con is that if you answer it live you might not be able to fully focus, even if you know what to say. You may be driving or doing something with your kids or cooking or whatever and so you might not give the best impression because of that. Calling them back later allows you to fit it into your schedule and get in the right frame of mind before calling someone you’d like to be in your business.

Here are the pro’s for sending your calls to voicemail:

When you send them to voicemail you can give them a little bit of information without you actually having to do it live. This also allows you to call your prospects back at a time that is convenient for you. Also when you call them back you can be more prepared with a script or whatever you need to feel comfortable right in front of you.

The con’s of sending them to voicemail:

People might be put off that you are sending them to a machine instead of speaking to them live. Another reason is that they may be calling multiple people and if you don’t answer but someone else does they might end up signing up with the other person.

The choice of what to do with your prospects is really up to you. I hope you found this article helpful and that you make the best choice for your business. If you still don’t know what is best try out both methods for a short period of time and see what gets you the best results. Good luck to you and your business!

If you’ve been involved in a home based business for any significant length of time, chances are you’ve spent money buying leads. With all the tools available to a home business owner today, there is absolutely no reason to spend money on lead lists ever again! It’s just simply a waste of money and here is why.

If you could have 1000 prospects who might be interested in your business or 5 prospects who definitely were interested in your business, which would be more valuable to you? If you said the 1000 prospects, you’d be dead wrong!

When looking for people to join your home based business, the people who are “ready to buy” are always better than the ones who are “just looking”. When you call a long list of leads, you can be sure that almost all of them are just looking. Sure maybe some of them are serious about it but most of them are probably just kicking tires. That means you have to go through a lot of people just to find the few that are interested.

So what’s the solution? Well, instead of contacting a ton of people who might be interested, why not just get the people who are interested to contact you? That means you’re only spending your time talking to people who are already interested in working with you.

Besides the time and money you’ll be saving, having people contact you gives you the upper hand in your home based business. You see, people’s posture is completely different when they call you vs. when you call them.

When you call a prospect, they are usually grumpy or annoyed or make you feel like you’re wasting their time. However, when they call you it’s a whole different ball game.

So how do you get people to pick up the phone and call you? Easy, with internet marketing.

The internet is a truly amazing tool that is changing the way home businesses are run all over the world. If you have yet to discover the power of the internet, then it’s time to learn!

When you market properly on the internet, you are able to find more people from all over who want what you have without actually having to talk to any of them. They find you, they get the information and then they call you when they are ready (or very close) to getting started!

People who know how to use the power of the internet will never go back to traditional forms of marketing… it’s just not worth it!

Find someone who can teach you how to marketing your business online and you’ve found the key to huge success working from home! So stop wasting time, money and energy on leads and start changing your business in 2009 with the power of internet marketing!

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